China’s Growth Was Limited in The Latter Half of 2018 Due to Uncertainty Around Game License Regulation Worldwide Consumer Spend on Games China Consumer Spend on Games USD (Billions) USD (Billions) $1.2B YoY Growth: 4% $6B YoY Growth: 13% $1.0B $5B $0.8B $4B $0.6B $3B $0.4B $2B $0.2B $1B $0B $0B July July May May April April June June March March August August January January October October February February NovemberDecember NovemberDecember September September 2018 2017 2018 2017 Note: All totals include applicable digital and physical spending, but exclude ad revenue. Mobile gaming includes iOS App Store and Google Play. Does not include revenue from third-party Android stores. 23 COPYRIGHT 2019
