10 Minutes of Every Hour Spent Consuming Media in 2019 Will Be Streaming Video on Mobile Worldwide Consumer Spend in Entertainment Apps The average individual consumes media — across all channels — for USD (Billions) over 7.5 hours each day. In 2019, 10 minutes of every hour spent $8B consuming media across TV and internet will come from individuals streaming video on mobile. Total time spent in video streaming apps per device will grow by 110% from 2016 to 2019. Global consumer spend in $6B Entertainment apps will grow 460%, fueled largely from in-app subscriptions in video streaming apps. Disney is set to disrupt the market in 2019 with the introduction of its 460% $4B streaming service, Disney+ giving Disney four top streaming apps in the space: Disney+, Hulu, ESPN+ — embedded within the ESPN app — and ABC. However, it’s a crowded space with players wanting to own their $2B own content, a similar pattern to cable TV. As a result, on the consumer side we could see a resurgence in piracy, as accessing content requires multiple decentralized subscriptions. With increased competition, we $0B expect consolidation in the space through partnerships and content 2016 2017 2018 2019F bundling or acquisitions over time. Note: iOS and Google Play 64 COPYRIGHT 2019