APR HIGHEST RATES OF ELIGIBLE REACH: SNAPCHAT 2019 COUNTRIES AND TERRITORIES* WHERE SNAPCHAT ADVERTS REACH THE HIGHEST PROPORTION OF PEOPLE AGED 13 AND ABOVE # COUNTRY % OF POP. 13+ REACH # COUNTRY % OF POP. 13+ REACH 01 BAHRAIN 61% 825,000 11 NETHERLANDS 34% 5,000,000 02 NORWAY 61% 2,750,000 12 NEW ZEALAND 32% 1,250,000 03 LUXEMBOURG 61% 307,500 13 AUSTRALIA 30% 6,350,000 04 SAUDI ARABIA 53% 14,050,000 14 UNITED KINGDOM 30% 16,950,000 05 KUWAIT 50% 1,650,000 15 BELGIUM 29% 2,850,000 06 IRELAND 43% 1,700,000 16 OMAN 26% 945,000 07 DENMARK 41% 2,050,000 17 JORDAN 25% 1,750,000 08 SWEDEN 40% 3,400,000 18 UNITED ARAB EMIRATES 24% 2,050,000 09 FRANCE 34% 18,750,000 19 PUERTO RICO 24% 765,000 10 UNITED STATES 34% 93,550,000 20 CANADA 24% 7,650,000 SOURCE: EXTRAPOLATIONS OF SNAPCHAT DATA (APRIL 2019). *NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES WITH TOTAL POPULATIONS OF 50,000 OR MORE. 46

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