The State of Mobile 2019 Executive Summary 3 Hrs 360% 194B $101B 30% Per day spent in Higher average IPO Worldwide Worldwide App Store Higher engagement mobile by the valuation (USD) for Downloads in 2018 Consumer Spend in in non-gaming apps average user in companies with 2018 for Gen Z vs. older 2018 mobile as a core demographics in focus in 2018 2018 3 COPYRIGHT 2019