APR HIGHEST RATES OF ELIGIBLE REACH: LINKEDIN 2019 COUNTRIES AND TERRITORIES* WHERE LINKEDIN ADVERTS REACH THE HIGHEST PROPORTION OF PEOPLE AGED 18 AND ABOVE # COUNTRY % OF POP. 18+ REACH # COUNTRY % OF POP. 18+ REACH 01 BERMUDA 95% 46,000 11 ARUBA 55% 46,000 02 ICELAND 85% 220,000 12 NEW ZEALAND 55% 2,000,000 03 GIBRALTAR 83% 22,000 13 DENMARK 54% 2,500,000 04 AMERICAN SAMOA 83% 30,000 14 GUAM 54% 61,000 05 CAYMAN ISLANDS 77% 38,000 15 CANADA 53% 16,000,000 06 ANDORRA 66% 42,000 16 MALTA 53% 190,000 07 U.S. VIRGIN ISLANDS 64% 51,000 17 SINGAPORE 51% 2,500,000 08 NETHERLANDS 59% 8,100,000 18 AUSTRALIA 51% 10,000,000 09 UNITED STATES 59% 150,000,000 19 LUXEMBOURG 51% 240,000 10 IRELAND 55% 2,000,000 20 UNITED ARAB EMIRATES 50% 4,000,000 SOURCE: EXTRAPOLATIONS OF LINKEDIN DATA (APRIL 2019). *NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES WITH TOTAL POPULATIONS OF 50,000 OR MORE. 51

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