JAN TOP GOOGLE SEARCH QUERIES IN 2018 2019 BASED ON SEARCHES THROUGHOUT 2018 # SEARCH QUERY INDEX ▲ Y-O-Y # SEARCH QUERY INDEX ▲ Y-O-Y 01 FACEBOOK 100 -34% 11 HOTMAIL 20 -34% 02 YOUTUBE 77 -21% 12 TRANSLATE 18 +5% 03 GOOGLE 69 -13% 13 INSTAGRAM 18 +17% 04 VIDEO 57 +30% 14 YAHOO 14 -30% 05 YOU 43 -2% 15 FB 14 -34% 06 WEATHER 37 +1% 16 DR 11 +1% 07 NEWS 28 [UNCHANGED] 17 TIEMPO 11 +34% 08 MP3 23 -15% 18 METEO 11 +31% 09 AMAZON 23 -2% 19 AS 10 +1% 10 GMAIL 20 -25% 20 WHATSAPP 10 +5% SOURCE: GOOGLE TRENDS (ACCESSED JANUARY 2019); KEPIOS ANALYSIS. NOTES: GOOGLE DOES NOT PUBLISH SEARCH VOLUMES, BUT THE ‘INDEX’ COLUMN SHOWS RELATIVE VOLUMES FOR EACH QUERY COMPARED TO SEARCH VOLUMES FOR THE TOP QUERY (AN INDEX OF 50 MEANS THAT THE QUERY RECEIVED 50% 55 OF THE SEARCH VOLUME OF THE TOP QUERY). YEAR-ON-YEAR CHANGE FIGURES COMPARE AVERAGE INDEX VALUES FOR EACH QUERY IN Q4 2018 TO Q4 2017.